We’re excited to welcome Alexandre Guinefolleau, Co-Founder and CEO at Amenitiz, to the FutureTravel Summit this October in Barcelona.
Alexandre launched Amenitiz in 2018 to build the product he would have loved to find for his parents’ hotel: a way for independent hoteliers to access the kind of technology historically reserved for the big chains.
Today, Amenitiz is an all-in-one platform serving more than 15,000 hoteliers across Europe, helping them run their properties and use AI to automate their operations and grow their revenue. The company has raised over $80M and aims to help independent hoteliers become the most successful segment of the industry.
At the FutureTravel Summit, Alexandre joins the panel “Where Do We Grow From Here? Rethinking Success for the Next Decade.” Travel companies have long judged themselves by how many bookings, guests, and sales they get, and the panel asks whether those numbers still tell the right story. The speakers talk about where new travellers will come from, which habits in the industry have stopped paying off, and how they expect the next ten years to go, drawing on wins and misses from their own work. Join us in Barcelona on October 29th to see it live!
We’re excited to welcome Mario Gavira, Chief Marketing Officer at Travelier, to the FutureTravel Summit this October in Barcelona.
Travelier is the group behind leading ground and sea transport B2C brands of 12Go in Asia and Plataforma10 in Latam, among 5 other regional brands that sell bus, train and ferry tickets in 124 countries. As CMO, Mario is responsible for the company’s global marketing strategy with a focus on scaling growth and advancing customer-centric innovation.
Mario has more than 20 years of senior leadership experience in travel tech, including VP of Growth and Brand at Kiwi.com, where he helped double the consumer business. He has also held roles at Liligo.com, eDreams ODIGEO, and Opodo. He is a regular voice on how AI is changing the way travel brands find and win customers.
At the FutureTravel Summit, Mario takes part in the panel “Where Do We Grow From Here? Rethinking Success for the Next Decade.” Travel companies have tracked growth with the same few numbers for years, like bookings, travellers, and revenue. The panel asks whether those numbers still make sense, where the next travellers will come from, and which parts of the usual playbook have quietly stopped working. The speakers share what worked and what didn’t for them, and how they see the industry growing over the next ten years. Join us in Barcelona on October 29th to see it live!
We’re excited to welcome Iñaki Uriz, Co-Founder & CEO at Caravelo, to the FutureTravel Summit this October in Barcelona.
Iñaki co-founded Caravelo, a travel subscription company, and serves as its CEO. Caravelo is used by airlines to maximise recurring revenue and customer lifetime value, while simplifying travel for passengers through predictable subscription models, including both monthly trip bundles and last-minute “all-you-can-fly” passes. Alaska Airlines, Wizz Air and Volaris all use Caravelo’s travel tech platform to power their tailored flight subscription plans.
Iñaki is known in the travel industry for his work on helping travel companies become more profitable. His approach is to use new technology that gets around the limits of legacy systems. In the past years, the company he leads has been the subject of considerable attention from media and airlines thanks to the success of its flight-subscription solutions.
At the FutureTravel Summit, Iñaki joins a how-to session called “How to Design New Demand for Empty Seats, Rooms and Tours.” Every seat, room or tour spot that goes unsold is revenue lost for good. The usual fix is a last-minute discount, which cuts margins and trains customers to wait for a deal. This session suggests another approach, designing offers for travellers who are flexible about when and where they go, so that unsold inventory becomes a product people want to buy. Drawing on examples from airlines, it shows how hotels, tour operators and platforms can use the same thinking. Attendees get practical steps they can start testing in their own businesses. Join us in Barcelona on October 29th to hear it live!
Anna has spent her career scaling global B2B and B2C businesses, with a focus on leadership, governance, and transformation.
She sits on the Group Management Board and holds full P&L responsibility for a multi-brand portfolio. Working with the leadership team and shareholders, she has led some of the Group’s biggest structural moves, including a corporate restructuring and the unitization of its portfolio.
On the marketing side, she has built the growth, CRM, and sales enablement teams behind the Group’s commercial performance, and she is now leading how AI changes the way those teams work.
At the FutureTravel Summit, Anna joins the panel “What Should Leaders Trust Now? Decisions Without Certainty.” Travel feels shifts in markets, costs and politics sooner than most industries, and AI keeps changing how travel teams work. Plans need more frequent revisiting, and booking and market data can lag what is happening on the ground. So when the usual reference points stop holding, do travel leaders lean on data, experience, instinct or their teams? The panelists will share how they make tough calls, keep their teams moving, and change course when something isn’t working, with practical ideas you can take back to your own company.
Join us in Barcelona on October 29th to hear it live.
We’re excited to welcome Alexander Maresch, Head of Innovation Strategy and Portfolio at Amadeus, to the FutureTravel Summit this October in Barcelona.
Alexander’s career has moved between technology, telecoms, and services, always close to the question of where to place the next bet. Along the way he has evaluated growth opportunities, built business cases, and supported strategic investment decisions with long-term impact.
Today he works across business units, partners, and innovation stakeholders at Amadeus, helping decide how the company explores, prioritizes, and scales new ideas, and turning the promising ones into initiatives that create value for customers and the wider travel ecosystem.
At the FutureTravel Summit, he joins the panel “What Makes Corporate Innovation Work? Views from the Inside”. Many big organisations say they want to innovate, but few can say what it costs, where it should sit in the company, or how they will know if it worked. The panel covers how ideas get funded and prioritised, how teams move them past the first test and into the core business, and how innovation holds its place next to the daily pressure to deliver results. The panelists will also share what has helped, what has slowed them down, and how they work with startups and partners.
Join us in Barcelona on October 29th to see it live!
We’re excited to welcome Fabrizio Magliocca, Director of Business Transformation, Innovation and Quality at Aeroporti di Roma, to the FutureTravel Summit this October in Barcelona.
Aeroporti di Roma manages Rome’s two airports, Fiumicino and Ciampino, Italy’s main gateway for international travel. Fabrizio’s career has covered operations, finance and strategy. He led the Airport Operations Center at Fiumicino, then moved on to business transformation programs, customer experience initiatives and investments in mobility solutions. He is also Head of Operations at ADR Ventures, the group’s corporate venture capital arm. That puts him where critical infrastructure meets the startup world, and his focus is on finding, piloting and scaling technologies that change how airports run and how people travel.
That background fits the question behind his panel well. Many big organisations say they want to innovate, but few can say what it costs, where it should sit in the company, or how they would know if it worked. Fabrizio joins other panelists who lead innovation inside their organisations for “What Makes Corporate Innovation Work? Views from the Inside.” They’ll talk about how ideas get funded and prioritised, how teams move them past the first test and into the core business, and how innovation holds its place next to the daily pressure to deliver results. They’ll also share what has helped, what has slowed them down, and how they work with startups and partners. Join us in Barcelona on October 29th to see it live!
Joshua’s job is to figure out what travel technology is doing to the industry before the industry has fully noticed. At the University of Edinburgh, he runs the Travel Tech Innovation Hub and the Scottish Tourism Data Partnership, which gather data on how tourism is changing. He also started Traveltech for Scotland, a network of more than 200 companies, and chairs the group that advises Scotland’s tourism and hospitality leaders on data, AI and technology. Along the way, he has worked with businesses, destinations and governments, which means he sees the same trends from several sides at once.
Seeing it from several angles helps, because travel is being pushed in several directions at once. Technology is changing how people find, book and experience trips, while politics, markets and the expectations of both travellers and local residents are shifting too. For anyone running a travel business, it’s hard to know which of these changes deserve attention now and which can wait.
Joshua opens the summit with the keynote “How Does It All Fit Together? Travel, Technology and the Years Ahead.” He’ll go through the long-term trends, the early signs already showing up in the market, and the open questions leaders should keep an eye on. He’ll also cover what this means for the people running the industry day to day, where to put their attention, what to set aside for now, and which skills and habits will count most in the years to come. Join us in Barcelona on October 29th to see it live!
We’re excited to welcome Luca Carlucci, Co-Founder & CEO at BizAway, to the FutureTravel Summit this October in Barcelona.
Luca runs BizAway, a one-stop solution where companies of any size can organise their business trips. Co-founded by Luca, the company opened its doors in 2015 and has since grown across Europe and the Middle East, with over 3,000 corporate clients using it.
Under Luca, BizAway has appeared on the Financial Times ranking of Europe’s fastest-growing companies for five straight years. It also became the first travel management company dedicated only to business travel to earn the BCorp certification, a sign that it takes both the environment and the people involved seriously as it grows. Its €35 million funding round in 2024 is going toward widening its product and market reach. BizAway recently acquired Uniglobe Travel Alliance in the Netherlands, bringing to 3 the count of acquired and integrated companies. Inside the company, the focus stays on well-being at work and on teams that are diverse and put people first
Luca recently started travel.tech, a new branch of the business with an ambition to become the travel layer for the agentic internet.
At the FutureTravel Summit, he takes part in the panel “Where Do We Grow From Here? Rethinking Success for the Next Decade.” Nobody can say for certain what travel will look like in ten years, so the discussion starts from a basic doubt. Bookings, traveller numbers and revenue have long been the way the industry keeps score, but are they still the right standards? The panelists will look at where future travellers will come from, which measures of success are worth holding onto, which could be pulling companies off course, and which parts of the usual playbook no longer deliver.
Join us in Barcelona on October 29th to hear it live!
We’re excited to welcome Marta Barberini, Global Lead Destination Marketing & Partnerships at GetYourGuide to the FutureTravel Summit this October in Barcelona.
Marta works with DMOs, museums and public bodies around the world. Her goal is to help travel move from volume to value, meaning fewer crowds packed into the same famous spots, and more benefit for the people who live there.
In practice, that means spreading out tourism’s economic impact more evenly, encouraging visitors to stay longer and explore beyond the iconic cities, and creating experiences that are good for local communities.
Based in Rome, Marta has spent more than nine years at GetYourGuide. She sees tourism as both a data problem and a human one, and she is working to show that when platforms promote authentic experiences and help spread visitors out thoughtfully, everyone wins; travellers, destinations and the places they visit.
At the FutureTravel Summit, Marta will give a how-to session: “How to Measure Your Impact on Tourism: Data, Partners and What to Watch Out For.” Cities, regulators and residents are asking tougher questions about what tourism brings to the places travellers visit, and companies are expected to answer with evidence. Using GetYourGuide’s impact studies in Spain, Italy and France as the example, Marta will show how any company can start measuring its own impact. Join us in Barcelona on October 29th to see it live!
We’re excited to welcome Ari Andricopoulos, Co-founder and Chief Strategy Officer at RoomPriceGenie, to the FutureTravel Summit this October in Barcelona.
Ari has a PhD in financial mathematics and spent 15 years building trading algorithms before turning his attention to hotels. In 2017, he co-founded RoomPriceGenie to bring automated pricing to independent hotels, inspired by his father’s own hotel. Today, the Swiss company helps small hotels and B&Bs earn more with little effort.
Ari led RoomPriceGenie as CEO for almost eight years. Since early 2025, he has been Chief Strategy Officer, where he leads the company’s AI transformation, discovering how AI changes the way the product works and the way the team builds it.
At the FutureTravel Summit, Ari will join the “AI Honestly” panel, the live version of our newsletter section where experts who work closely with AI answer reader questions in a way that is easy to understand for tech and non-tech teams. Ari will share insights on what has worked at RoomPriceGenie so far and what hasn’t. The session will open with questions sent in by our readers, and then the mic will go to the audience. If you have any questions about AI or how to implement it in your day to day work, this is a good space to bring them forward. Join us in Barcelona on October 29 to hear it live!
We’re excited to welcome Guido Becher, Senior Advisor and Global Head of Travel, Loyalty & Rappi4Business at Rappi, to the FutureTravel Summit this October in Barcelona.
Guido is a travel-tech executive, entrepreneur and investor with more than 25 years of experience building and growing businesses across travel and digital commerce. At Rappi, one of Latin America’s leading apps and e-commerce platforms, he built and scaled Rappi Travel, its loyalty business and Rappi4Business. He also serves on the board of Civitatis, a global leader in tours and activities.
His entrepreneurial journey began in 1998, during the early days of the internet. In 2003, Guido founded Netactica, a travel technology company that helps travel suppliers, banks, fintech platforms and loyalty programs sell travel to their customers. He became Chairman in 2019 and remained on the board through the company’s acquisition in 2026. Today, he invests in early-stage companies and advises founders and leadership teams across travel, fintech and loyalty.
At the FutureTravel Summit, Guido joins the panel “Where Do We Grow From Here? Rethinking Success for the Next Decade.” For years, the industry has measured success through the same few metrics: bookings, traveler’s and revenue. As technology and customer behaviour evolve, Guido and his fellow panelists will explore whether those are still the right measures. Join us in Barcelona on October 29 to hear the discussion live!
We’re excited to welcome Judith Eyck, Chief Operating Officer at HolidayPirates Group to the FutureTravel Summit this October in Barcelona.
Judith is in charge of innovations and strategy at HolidayPirates. The Berlin based company is highly social, with over 35M followers and subscribers across Europe. She works directly with AI, product and data terms. Her main focuses include improving user experience, scaling content creation through AI and keeping the platform discovery driven, improving its relevance for travelers.
Before her role at HolidayPirates, Judith had co-founded the Dutch virtual tour operator, Vakanties.nl, which then acquired Zoover, a popular Dutch travel and accommodation review website. Judith then led the rebuild of both companies in a merger.
At the FutureTravel Summit Judith will be giving a talk on “How to Win Travellers Before They Start Searching” When travellers start browsing online, it’s almost as if the deal is sealed. Certain brands pay for their relevance and buy their way into the results. Others earn it long before the search even begins. During this session, Judith will explain how to get travellers to want a trip before they even search for it. Join us in Barcelona on October 29 to hear it live!
We’re excited to welcome Charlie Delamare, Director of Product and Engineering, Commercial Systems at Mews to the FutureTravel Summit this October in Barcelona.
Before joining Mews, Charlie was already familiar with their technology. He worked in London as a Business Improvement Manager for a group of backpacker hostels. There, he learned how to quickly identify inefficiency with low-code tools and Mews automations. He then became an insider, joining Mews as a Solutions Architect, spending years helping hoteliers get more out of their tech stack.
Today he runs the same playbook inside Mews: automating and streamlining the systems – and increasingly the AI agents – behind sales and go-to-market and building the agent infrastructure to do more of it.
At the FutureTravel Summit, Charlie will be joining an open-mic session called “AI Honestly.” AI Honestly is the section of the FutureTravel newsletter where readers can send in their questions about AI and experts who are building with it everyday answer them in plain language, without jargon, complex terms or vague promises. At the Future Travel Summit, Charlie will join a team of experts to help answer the questions from the audience live on the stage. Come with questions! Join us in Barcelona on October 29 to hear it live!
We’re excited to welcome Amna Al Redha, Innovation Manager at Emirates Group’s Future Technology and Innovations team, to the FutureTravel Summit this October in Barcelona.
In Amna’s current role as Innovation Manager, she leads initiatives aimed at transforming the global air travel experience. She oversees the Aviation X Lab, a leading Experimental Lab focused on reshaping the future of aviation in collaboration with industry leaders. Amna’s passion for innovation led her to pursue a second role at Intelak Hub. There, she connects travel tech start-ups with corporate partners to spark innovation in the travel and tourism sector.
In her early days, Amna worked at Boeing, where she gained valuable experience in international strategy and government affairs. Amna already holds a degree from the American University in Sharjah, but she is currently pursuing further education in innovation and entrepreneurship at Harvard University.
At the FutureTravel Summit, Amna will join a panel on corporate innovation. Every large company says they want to innovate, but few can say what it actually looks like. Amna will speak on the mechanics behind innovation at a large corporation and how to get the ball rolling. Join us in Barcelona on October 29 to hear it live!
We’re excited to welcome Margherita Galluzzo, Brand Marketing Director at WeRoad, to the FutureTravel Summit 2026. Margherita’s path into travel wasn’t the obvious one. She started out in the public sector, then moved to Huawei as Brand & PR Manager for its Honor brand, before joining WeRoad in 2019, promoted to Senior Global Brand & Activations Marketing Manager after just two years.
Today, as Brand Marketing Director, she oversees campaigns across Europe and the US, leading a creative team known for challenging the norms of travel marketing and helping build WeRoad into Europe’s largest and most recognisable community of travellers. She stays close to that community herself too, working directly with travellers as a WeRoad group leader.
At the FutureTravel Summit, Margherita will join a panel on creativity, exploring how it still matters, despite the push for AI integration . Join us in Barcelona on October 29 to hear it live! Join us in Barcelona on October 29 to hear it live!
We’re excited to welcome Jie Zheng, Technology Team Lead at TUI‘s Innovation Hub – Sourcing, to the FutureTravel Summit 2026.
Jie leads a team of product, data science, and AI engineering specialists, focused on turning emerging technology into practical business value and making innovation accessible across the company. As an open innovation champion and Innovation Fellow with Grow London, she is doing her part in scaling innovation.
Her team’s mission is to help the organization make better decisions across three areas: buy, build, and community. This means understanding when to adopt the best existing solutions, when to create something new, and how to build a community of colleagues, partners, and practitioners around a shared purpose.
At the FutureTravel Summit, Jie will join our live “AI, honestly” panel, sharing real use cases and behind-the-scenes lessons from implementing AI in travel.
Join us in Barcelona on October 29 to hear it live!
