Tag: Transparent

One trick ponies – just 15% of global short term rentals use more than one OTA channel

Check out this Venn diagram from Transparent, which dramatically illustrates how one dimensional the distribution strategies are of most short term rental property managers – just 15% are using a multi-channel strategy – and of course the market dominance of Airbnb. Transparent explains: “In addition to booking power, Airbnb controls the lion’s share of inventory and […]